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Production Management and Its Strategic Role
Production Management and Its Strategic Role
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In this course, students will understand the central role of Production Management in organizations, responsible for transforming inputs — such as people, materials, machines, and information — into products and services. The integration of this area with Marketing, Finance, and Human Resources will be covered, showing how efficient production is essential to generate real value for customers.
The module also presents the historical evolution of production, from the mechanization of the Industrial Revolution, through the efficiency and standardization of Scientific Management, to Toyota's Lean production, which prioritizes value and eliminates waste, and Industry 4.0, with integrated operations applicable to any sector.
Finally, the strategic dimensions of production — cost, quality, speed, reliability, and flexibility — will be studied, along with project management and the product lifecycle (introduction, growth, maturity, and decline), showing how to align operations with corporate strategy and promote continuous innovation in products, processes, and services.
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